In a recent report released by Marketwire, it was found that there has been a significant increase on women who gamble online.

For the first time the female population who gamble has reached to over half and their habits gambling includes online bingo, scratch cards and the lottery.

Online scratch cards are a far cry from other heavier types of online gambling. Many people especially women look to gambling as more of a social activity and the welcoming and user-friendly format of scratch cards is just what the Doctor ordered.

There are many scratch card games that are developed especially with women in mind like “Ladies’ Shopping”. These are scratchies that are targeted to appeal to the female players.

One of the main growth areas were those of scratch cards, online betting and slot machines. In addition to the increase of women gamblers there has also been a noticeable increase in what is termed “grey gambler” who are the over 75’s.

Many speculate that the increased popularity of scratch cards is the fact that most scratchies have a very high payout ratio and for as little as 10p anyone can join in the scratchcards instant jackpots. People also can Play the scratchgames for free initially like trying out clothes in a store 🙂

The age group between 45 and 65 amongst women are the most likely to become frequent gamblers. Marketwire is a leading communications company that specializes is distributing company news releases and other communications.

It is not surprising that the simple and easy to play scratchies are gaining popularity amongst many sectors of the population. The combination of affordable online gambling on the one hand with high payout scratch cards jackpots is hard to beat and is certain to continue to grow even further.