One of their most successful partnerships was in March this year with the social gaming giant Zynga where they launched Zynga Slingo. Currently this is one of the most popular online games in Facebook with over 50 million Monthly Active Users.
Slingo recently announced their planned launch of Slingo Advance which is a combination of slots and bingo in one game. This real money offering is set to be launched sometime before the end of 2012. This move further cements the Slingo brand as a leader in both social gaming and real money social games. Currently they are the #1 overall game on Facebook with 54 MAU’s and the #1 casino game on iTunes for both iPhone and iPad.
CEO of Slingo, Rich Roberts summed up their thinking behind Slingo Advance, “With its successful emergence in the social mobile market and real-money wagering, Slingo has quietly become an international brand powerhouse which unlike any other social game, has successfully introduced new offerings across a variety of revenue-generating format. The pending launch of Slingo Advance to the regulated markets continues the impeccable pedigree and precedent set by Slingo on other platforms.”
It is worth noting the huge potential or Slingo to monetize their suit of games as they have over 150 million global players who enjoy their games on anything from mobile to other online options. They boast over 4 million registered users and with their incredibly successful Zynga Slingo they are a serious force to be reckoned with in both the gaming and gambling world.