Smartphones are dominating every aspect of our day-to-day online activities. This in the last year in particular has become one of the most competitive and lucrative technological sectors for major companies like Apple and Google. Many believe that that in the next few years the mobile device market will replace the classic PC as many millions are turning to portability as their primary preference.

The gambling world is being transformed by the changes in the mobile world. There is not a single gambling company who is not betting heavily on the mobile casino market. On a daily basis there are new apps and online casino games being developed for all the mobile players pleasure.

It is thus interesting always to keep up with who is leading the pack in the smartphone device market. According to new research from Kantar Worldpanel Comtech, Google’s Android operating system has increased its market share by over 20% in the U.K., Italy, Germany and Spanish markets which gives them a massive 67.1% share in the major five EU markets.

Even in markets where Android’s market share is lower like that of the U.S.,Brazil and Australia they still make up over 61% share of the eight countries combined which is a steady increase of 9% from the previous year.

Besides the U.S. in all the above mentioned countries, Android has reported double digit growth. It remains to be seen how the launch of the iPhone 5 and Windows 8 Phones will impact Android’s dominance. What is certain is that the current technology is enabling mobile casino gambling at its best for all of us. Added to that is the fierce competition among manufacturers and platform developers which is ultimately benefiting us the consumer in a big way with cheaper and better devices.

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