Italy is considered one of the most lucrative potential online scratch cards markets. With the economic crisis in Italy, “scratch cards” are seen by many politicians as one of the forms of online gambling that could help boost the struggling economy.
Italy is considered one of the most profitable online gambling destinations yet recently their online gambling regulations have come under fire from the European Court of Justice. Italy’s online gambling regulations have been criticized as not complying with EU Laws which prohibit member stated from restricting foreign operators from obtaining licenses.
Many Italians like the rest of Europe are looking for cost effective online gambling options such as scratchcards that can provide affordable and winning online gambling entertainment.
Scratchcards are the ideal gateway for many into the gambling arena as you don’t need an instruction manual to understand the Scratchies format.
The European Court of Justice has confirmed in its ruling that Italy cannot discriminate against new operators under the guise of fraud prevention or consumer protection.
The ruling pointed out that that the existing Italian operators have enjoyed an unfair advantage as they have had a head start on other operators which is a breach of EU laws.
The court further pointed out that the Italian legislation was made to deliberately protect the current gaming operators and increase tax revenues. The court pointed out that violations of EU law cannot be used as a justification for the Italian legislation.
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The effect of this ruling for Italy’s online gambling market could set them back as one of Europe’s most lucrative gambling markets along with Spain and Denmark. Italy has already started last year to issue online gambling licenses to major operators such as William Hill.
It is important to keep in mind that the aim of the European Union Laws are to make sure that consumers are protected and that free competition reigns. Ultimately even if there are some delays in Italy’s gambling reforms the online gambler is bound to benefit from this court ruling.
The growth of the online scratch cards market globally is unstoppable as both scratchies site operators and scratchcards devotees both recognize the winning formula of affordability on one hand and big cash payouts on the other hand.